Description

Willys Overland, Inc., [Published date: no date listed, circa early 1920s]. Paper covers, [16] pp (unpaginated); 14 x 19 cm. Illustrated throughout in black-and-white with some color artwork on covers. Saddle-stitched (staples rusted) in original pictorial wrappers; front cover depicts a family in an Overland Touring Car passing a boy waving his hat. In good+ condition with light edgewear, mild handling creases, and minor soiling to covers; binding solid (staple bound); interior lightly aged but unmarked. This sales brochure promotes the Overland line of automobiles manufactured by Willys Overland, Inc., Toledo, Ohio, highlighting their reputation for "unvarying dependability and unequalled economy." It features full descriptions and specifications for the Overland Touring Car and descriptions and illustrations for Four Door Sedan, Roadster, and Coupe. Sections discuss key selling points such as the patented Triplex Spring Suspension, steel construction, interior comfort, convenient controls, rear system durability, and efficient power plant. Illustrations include mechanical diagrams and detailed views of the chassis, springs, and engine. Touring car specifications note a four-cylinder, 27 brake horsepower engine; selective sliding gear transmission; three-quarter floating rear axle; planetary steering; 100-inch wheelbase; all-steel streamline body; pebble-grain Duratex upholstery; artillery wheels; and 30x3 1/2-inch clincher tires. A period marketing emphasis is placed on gasoline economy (over 25 miles per gallon), riding comfort, ease of handling, and the durability of materials and construction.