Description
Asociacion Carso ; Museo Soumaya, Col. Pena Pobre, Mexico, Col. Tizapan, San Angel, Mexico [Published date: 1999]. First edition. Softcover, 56 pp; illustrated throughout (chiefly color); 22 x 29 cm. Text in English and Spanish.
Rare, out-of-print & unusual books · Since 1997
120
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Catalog notes
Condition & notes
In very good condition. Illustrated paper covers featuring a reproduction of Jesus Helguera's chromolithograph "Popocatepetl and Iztaccihuatl." Light bumping to edges of covers and light overall scuffing. Binding tight. Pages clean and unmarked. Not ex-library. Exhibition catalog issued in conjunction with La patria portatil: 100 Years of Mexican Chromo Art Calendars, organized by Museo Soumaya, Mexico City, and the Mexican Fine Arts Center Museum, Chicago. Documents the development of Mexican chromo calendar art (calendarios de cromos) from the late 19th century to the 20th century, emphasizing their function as both commercial advertising and popular cultural imagery. Includes essays in English and Spanish exploring themes of nationalism, identity, popular art, advertising, and the role of artists such as Armando Drechsler and Jaime Sadurni. Illustrated with reproductions of chromolithographic calendar art depicting folkloric scenes, landscapes, popular figures, and commercial advertisements (including tequila advertising).